Through a strategic process, websites and microsites developed by BrandQuery feature user-friendly navigation and content that targets their audiences. Emphasis is placed on search engine optimization (SEO) to target keywords and terms in tune with customer thinking. These sites are organized with carefully thought-out site maps and wireframes, optimized appropriately for search engines, and designed to an aesthetic that enhances the overall brand. BrandQuery also creates and develops site content, making sure to cover every aspect for the site user in an clearly organized and search optimized way. Never to be overlooked, BrandQuery evaluates social networking and emerging media tools and their integration into a client's site. Understanding a site's audience will dictate what is ultimately valuable for you and your organization's website and microsites.
Web design and development includes:
• Site Map & Wireframe Development
• Web Usability
• Web Design & Redesign
• Content Development
• Content Management Systems
• Flash Design
• Action Script
• Search Engine Optimization (SEO)
• Web Management
• Shopping Cart Integration
Example: Boys & Girls Clubs of Skagit County Website
BrandQuery worked with the Boys & Girls Clubs of Skagit County in the design and development of their new website. In assisting the organization, we integrated a user-friendly navigation and page layout, which began with a detailed site map and wireframes. All content was reviewed, edited when appropriate, and organized more specifically for target users. Social networking was included so users could easily follow their club's updates. Our process created a site that is well-organized and tailored to the client's audience. The Boys & Girls Clubs of Skagit County website is a site successfully designed for parents, children and community donors. Additionally, the site includes a content management system which allows the Boys & Girls Clubs of Skagit County to quickly and easily update the site's content, making it friendly to search engines and consistently filled with new information for its target group.